Part of the new American dream is staying small in business while dreaming of big success. While small businesses across the country are thriving, there are some concerns that keep owners up at night. It’s not always easy being a small business in a big market, and...
Before the 1990s, companies relied mostly on print and broadcast media, such as television and radio, to get the word out about their products, services and/or progress. Prior to those inventions, word of mouth and various guerilla tactics were the focus....